Friday, 15 April 2011

Behind the Scene: Meet the Blogger of Juan Kuripot

On Living a Lifestyle of Efficient Frugality

One of our goals is to interview key people from various industries and build a community of leaders sharing strategies and best practices. To start this, we interviewed Romeo Ratilla, the person behind Juan Kuripot Blog. JuanKuripot is a money saving tips resource that intends to open the minds of the Filipinos to the importance of living a lifestyle of efficient frugality. 

The interview revolves around the process of blogging. As an effective marketing and communication tool, it is important that carefully planned strategies are implemented to make blog interactive and engaging. Read below to see what Romeo thinks about SEO, goals, strategies and challenges related to blogging.

Are you a full time blogger? How did you get into blogging and why? What motivated you to start your blog?
No, I'm not a full-time yet. I had an online personal journal before but it's now defunct. I learned that you can earn money through blogging so here I am.
Practicality in these times is what motivated me to run JuanKuripot.

Why JuanKuripot? What is the idea and ultimate goal behind the blog?
I chose JuanKuripot to be the counterpart of Larry Alcala's Asyong Aksaya (the comics). If you know him, you'll get the idea.
The ultimate goal of is to disseminate information about ways of frugality.

 What is your typical routine when it comes to article writing?
Since I'm not really doing this full-time, I don't have any strict routine in writing my posts. When an idea comes to mind, I write. It doesn't really matter how long or short it will take. What's important is that it goes online. I publish my posts write away.

Where do you get your resources?
The nature of my blog doesn't really require me to have any resources, just ideas on how to save money. If you mean images, I create most of them.

What makes a good blog post? What are your considerations when you write one?
In my opinion, a blog post would be good if it can impart useful information to its readers. It should also be relevant to what the reader is looking for at that moment so as not to waste their time. My target reader is the Filipino people but the blog site is in English and it's capable of many languages so it can cater to anyone.

Image from: Romeo Ratilla
How do you build traffic to your blog? What tools and strategies do you use to increase blog readership?
The blog is fairly new so it will not yet appear on Goolge's page 1 search results. Most of its traffic come from Facebook but it does get some hits from StumbleUpon and Reddit. Usually, whenever I publish a post, I submit them to popular social-bookmarking websites for additional visitors.

What do you find most challenging about blogging?
Other than lazy days every now and then, in my opinion,  SEO is the most challenging aspect of pro-blogging. It takes time and a heck amount of marketing skills. 

How do you handle writer's block? How do you keep coming up with material/content for your blog?
I stop writing and do something else. Then I'll just get back to it when I feel like it. is all about saving money, there is virtually endless topic about it so it will really only depend on the mood to write

Where do you see the blog in the next 6 months, and 5 years down the road? What are your plans and strategies? 
JuanKuripot is just on it's 3rd month. In the next 6 months, I expect to get an average daily unique visitors of around 60-70. In the next 5 years, be on page 1 of Google search results for the keyword "saving money", "money saving", "money saving tips", "ways how to save money" (for local searches that is). I really don't have any strict plans yet. I will just make sure that I will have a post published every week, that's about it for now.

Any specific tips for new bloggers?
Write. Write. Write and practice more writing. Don't think so much about SEO and monetization. If you write good content, Google will be your friend. SEO and monetization will just come naturally. The most important is your writing skill so invest on it.

What’s your take on sponsored reviews?
Naturally inclined in favor to the one who pays for the review.

Do you have any bloggers whom you look up to and why?
No specific people. I look up to anyone whose page or blog is on the Google's page 1 search results when I do some researching.

What do you do when you aren’t working on your blog?
Enjoying life and being happy. That should be what living is all about.

If you want to know more about Juan Kuripot, visit the Juan Kuripot Blog, follow him on Twitter and like the Facebook Page.

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